The 560 Power Moves That Changed 10 Actors' Careers in 21 Days

Hello. Alrighty. Um, we're just going live on Facebook and waiting for Instagram to catch up. Perfect. So, good to be here after a little vacation. So, I want to start today with some numbers. 10 actors, 21 days, roughly 560 outreach actions. There were phone calls, emails, DMs, texts, in-person meetings, people reaching out to new reps, 560 individual moments where an actor reached out to another human being on purpose. And here's a partial list of what came back. A casting director referred one of them to a manager. She wasn't even looking for a manager. A screenwriter one of them reconnected with is now attaching a producer to a film he wants her to star in. A family friend agreed to finance another person's short film. One actor got four separate invitations from one single email that she had been avoiding for like years. Years she had been avoiding this email. One actor who did it got a response to every single piece of outreach she sent, which is like kind of crazy actually. And another actor reconnected with a sound mixer who happened to be in town the exact day she needed him for a 48 hour film project. None of these actors started with any sort of special access. None of them come from industry families. Most of them did one outreach action a day. Just one. And several of them told me that the hardest part wasn't the doing of it. It was just starting to believe that they were allowed to do something like this. Clip that. So, today I'm going to walk you through what those actors actually did and what came back and and their 21-day experience can really teach you about how careers actually move. This is real data from real actors. I'm one of them. I did it, too. I'm going to be honest about all of it, including the parts that were hard and the reachouts that went nowhere. This is episode 26, Powerhouse Conversations, the 560 power moves that changed actors careers in 21 days. So, let's get into it. Um, so before I get into the stories, I need to really define like what is the unit of measurement here? Like what am I talking about here? Um because I said 560 power moves and you might be like what what does that mean if you're new here? So a power move is a real outward-f facing action that involves another person that moves your career forward. So, it could be a phone call, it could be an email, it could be DMing someone, it could be texting them, it could be an in-person meeting, it could be outreach to potential reps, it could be a follow-up with someone that you've lost touch with. So, how do I know if it's a power move? Well, there's a simple test. Is there another person on the other end of this action? And if yes, it might be a power move. If not, it's probably what I call paper pushing. Paper pushing is like all the other stuff that we have to do. tweaking your reel, updating your head shot, reorganizing your casting profiles. I just had to add some credits to my casting profiles this week. It's like have to do it, but just doing that is not going to get you anywhere. Somebody has to actually see that, right? And most of us spend most of our time on paper pushing and and then we wonder, why is nothing happening? I'm so busy. Why is nothing like resulting from this? And it's not because we're not working. We're working really hard. It's because that paper pushing stuff feels super productive. It carries no risk. There's nobody on the other end who's going to be like, "Why are you calling me or like reject you in some way?" Nobody can say no to you while you're color correcting your real, right? So, when I say these 10 actors made 560 powder moves, understand what that actually means. That means 560 times one of them chose the scary thing over the safe thing. 560 times a real person receives something from an actor who could have spent that time just hiding in their busy work instead. And believe me, I've done that. I know what that's like. Um, one more thing about how we count these. Like in this challenge that I'm talking about, if you did a bolder move, you got more points. So for example, an email is one point, phone call is three points, an inerson meeting is four points, right? Because the goal is not like more volume. The goal is developing courage and like the muscle to reach out. And so the leaderboard that we have in this challenge rewards the actors who make the terrifying phone calls more often. over the actor who just sends a few DMs and is like, "Okay, I did it." So, keep that in mind as I tell you what happened because the the results do track with the courage, okay? Like it it it really matters. All right? So, I want to tell you what happened. Um, I'll go person by person because I want you to kind of notice the pattern that we've talked about in the last couple of episodes. almost nobody necessarily got the thing that they were aiming at. They actually got something better. They got such better results than they expected and often times from a direction that they weren't like expecting it from. And I'm going to give you an example um for my own career as well. So we'll start with Elise. Elise is one of my friends. She's a working actor. She's also a coach. You may know her like an audiobook expert. On her outreach list, there was this casting director who she had been avoiding reach out reaching out to for years. She says was 5 years. It's like I'm laughing because I know this kind of avoidance. We all know this, right? It's like this person sits on your list for some reason. You know that you need to connect with them, but you keep talking yourself out of it and weeks become months. And in this case, months became years. Okay. Um, so we're all doing this together. So Lisa is like, I'm going to do it. I'm finally sending it. That one email became an audition, which became two bookings. Then he invited her to direct and coach for his company. And then he agreed to come speak to her community. Okay, so these were four separate invitations just from this one email that she had been avoiding. And here's another detail that I love. Elise started the challenge doing one outreach a day and then she moved up to three a day when she realized like how much fun she was having and that there was so much momentum and one a day didn't feel like enough for her anymore. And that's kind of what happens when the fear breaks. Clip that. Another actor who did this, her name is Demetra, she told me that before this outreach challenge, she just had no motivation to stay in contact with with industry people because it was like, what's the point? I keep sending stuff. I'm like shouting into the void. And I think a lot of us can relate to that as well, right? She did 19 of the 21 days, one move a day, super small, super consistent, right? But also not all 21 days. That just shows you that you don't have to be perfect for this stuff to work. So, a casting director she reached out to did something that Demetra never asked her for. She referred her to a manager. There we go. Phone meeting on the calendar. Demetra wasn't looking for a manager in the in the back of her mind. Like, she wanted a new rep, but she wasn't really actively looking for a rep, but she certainly didn't ask the casting director like, "Will you refer me to a manager?" That's just not how it went. So, you know, I say that to say that um you knock on the door you can see, but another door may open. And that's the same thing that happened to me. Demetra said, and this is what I think is like even more important than the result she got. Now she can reach out with no expectation. That shift from outreach as like begging for something to outreach as just connecting with someone is worth so much. That is like a permanent mindset shift and that's going to affect the rest of her career. Another case study I want to tell you about Sage. This might be my favorite case study for one specific reason and it's not the results, although her results were wild. She also did one move a day. Um, and she racked up 63 points in 21 days, which means she wasn't doing the minimum. She was averaging bold moves, right? And here's what happened. Screenwriter that she reconnected with is now working on attaching a producer to a film that he wants her to star in. Not auditioning. Okay? He wants to offer her this film. He wants her to star in it. Also, a family friend agreed to financially produce her short film. Um, her connections led to a singer songwriter showcase and she got another response from another casting director on top of all that. And what I love about this um story journey of sages is that she also had the courage to pick up the phone and call the production company of an A-list actor and left a voicemail. And she is super proud of that voicemail as she should be because that call changed her career. Even though she didn't hear back from that voicemail, right? She is now a person who calls A-list production companies. She feels just a little more comfortable doing that. She knows that she's not going to die when she does that. She knows that no one's going to pick up the phone and yell at her, right? So that identity shift is the real product of this work. The bookings are downstream of it for sure. Clip that. One of our table members, Tashi, she did her 21 days during one of the most busy seasons of her life. Um, she was starting another new job. She's a Tashi has a lot going on. She's a narrator. She's an actor. She's a writer. She did one move a day all 21 days. And what I love about that is that she wasn't like, "You know what, Asia? I'm not I'm not going to do this. I'm super busy. Like, I don't have time for this." She understood that there wasn't going to be a month where her schedule was clear to do this. Like, that just wasn't going to happen. There's just the decision that you have to make to do it anyway. Like that's how this works. So what came back for Tashi? She reconnected with an audiobook producer. She scheduled a virtual tea with a director. She has a meet up in the works with a writer. And she heard back from someone who she's been intending to like reinitiate contact with for a long time, but she had been kind of intimidated. And when I was talking to Tshi about all this, and this was like I mean 3 months after after we ended the challenge, the casting director replied to one of her reachouts that week and said she'll keep her in mind. So that just shows you like the work happens in a 21-day period, but then months later the results are still arriving. And that lag is actually so normal. And it's the reason why so many actors who tried like being proactive for a week or whatever, they quit when nothing happens and they're like, "It didn't work." I shouted into the void. Nobody responded to me. But the results were coming. They just quit before they started coming. Clip that. Then we have Corey. Corey is another table member, also an amazing coach. Corey did 14 of the 21 days, three moves a day. She made the first phone call of her entire career, cold phone call during this challenge, first one ever. So that alone is a win, right? She spent her challenge reconnecting with directors that she'd worked with before, which by the way is the most underrated underrated outreach there is. Right? These people already know your work. They already like you. They want to stay in touch with you. I actually um the director of a feature that I shot when was that 2023. So it was a while it was a while ago. His birthday was a few days ago and I texted him and he was like, "Oh my gosh, it's so great to hear from you. Let's catch up." You know, and these are the these are the people who are one warm message away from being active relationships again. It's our responsibility to keep those relationships going. And then the universe did the thing that the universe does when you're in motion. The sound mixer that she reconnected with happened to be in town the exact day she needed him for a 48 hour film project. Now, like sure, you can call that a coincidence, but what I've noticed after years of doing this work and seeing other people do it is that people who are in consistent outreach mode have a lot more coincidences than people who are just kind of chilling and waiting. Because when you're in contact with 50 people instead of five people, you know, that lucky timing chance is like 10 times bigger. You're not manufacturing luck, but you're just giving it more places to like hit. Clip that. And then we have Shelly. I love Shel's story. All 21 days, one move a day. She was kind of like our MVP. She won the top leaderboard prize. Every single piece of outreach that Shelley sent got a response. Every single one. Like it's kind of crazy. And I want to be really careful here because this is not usual. Like usually there is not 100% response rate. I definitely did not get 100% response rate at all. But it tells you something about what happens when your outreach is warm and it's authentic and it's personal and you don't have an agenda. You're not asking for something. People respond to human beings and Shel's network was very strong and she was just like I'm amazed actually at this. She actually said, "For the very first time, I feel for the very first time I have felt truly in charge of the direction of my career. For the very first time, this is an actor who's been at this for years. And 21 days of one daily action gave her something that years of being in her career never did. Not a booking, something underneath bookings. That that experience of being the one who's like driving, who's in charge, who's doing the thing. Clip that. And there were so many more. So many more stories. I can't even like obviously tell them all right now, but people getting lunches on the calendars, people, you know, just like so much good stuff. So, let's zoom out here. 10 actors, 560 power moves, 21 days. Here's what I want you to take from this data, whether you ever do this challenge yourself or not, whether you join me or not. First, the results came from consistency, not from talent or access or whatever. Most of these people were doing one move a day. I was trying to do five and succeeding most days, but most people were doing one a day. So manageable. 15 minutes, maybe less, right? [snorts] Um and the transformation wasn't in any single move that they were doing. It was in the accumulation of all of them. 21 days of contact creates this presence in people's minds that no single amazing email can. And then number two, the results were a lot different than people's goals, right? People got manager referrals that they didn't ask for. I ended up getting an agent and a manager. I wasn't looking for a manager. I had a manager. Um, starring role from a reconnection, financing for a film. You cannot like you can't even anticipate stuff like that. You can only do the process and then see what happens. So the question is not will this specific reachout work. The question is am I in motion or not? Clip that. And then the third thing is that the results are going to lag the work usually. Usually you're not going to like get an immediate response like oh yeah I need you for this right now. Like you're booked. It actually weirdly did happen, but that's not what I would expect. Tashi is still receiving responses months later, right? I'm sure she's not the only one. So, if you evaluate outreach on like a oneweek timeline or whatever, you'll always think it failed. It's slow, but get the process started. And then fourth, and this is the one I kind of care the most about, the biggest wins were like the internal shifts. They weren't in like points or whatever. Demetra learning that she could reach out with no expectation. Sage becoming a person who calls production companies. You know, Shelley feeling in charge of her career. People's inner critics getting quieter. Like these shifts are permanent. The industry can't give them to you and and the industry can't take that away from you. It only comes from doing the scary thing repeatedly until it's not scary anymore. or until your nervous system is like, "Ah, I've done this before. Whatever. It's fine. So, here's what I'm going to offer you. Everything I just described came from my Fearless 21. It's a 21-day power move challenge. Enrollment for the next round is open right now. The cohorts cohort starts in 20 days. 21 days October 1st." And so, here how here's how it works. You pick your level. Spark is one move a day. Burn is three. Blaze is five moves a day. You can move up during the challenge if you want, but start where you can actually commit. And then before day one, you have this prep period where you build your target list. And that's using our training, right? I help you do this because I don't assume that you know who to reach out to, how to find them, all that stuff. So, if you're sitting there thinking like, I don't have anyone [clears throat] to reach out to, that's literally what prep is for. You do not need a network to start. You need a willingness to build one. All of this is built from the principles of a producer named Lee Freedellander. Um she's been in the business for 30 years. She built her career on exactly this kind of boldness. One of my friends was like, "You have to bring her in to talk to the table because she's just like amazing." And and that boldness was really inspiring to me. And so I created this challenge out of kind of the principles that she shared with us of what her daily actions are, right? And so as a part of this, you'll get real outreach templates like what to say when you reach out. There's a shared tracker with a live leaderboard where you get your points and you can see where everyone else is. It's like actually so much fun. It It's work, but it actually is so much fun. And it's 21 days, right? You can do anything for 21 days, especially if you have other actors alongside you and you have guidance from a coach and all that good stuff. So that's the reason people actually finish and people feel so good afterwards. So um Fearless 21 is currently $88. The price is actually going up soon. The earlier you enroll, the more prep runway you get before October 1st. So, just, you know, get in there and get your stuff and so we can get started and you can hit the ground running. All right. So, the link is in the description. It's also it's fearless21.com. Come do your 21 days with us. It'll be so much fun. Um, all right. So, I'm going to open it up to questions. Questions about whatever about the program, about what you want to do, about your goals. I'd love to answer those for you. And so while you're thinking about that, here's what I want to leave you with. 560 power moves sounds like a lot, right? But it's actually not. It's 10 ordinary actors doing mostly one small brave thing a day for three weeks. That's it together. That's the whole secret. Um there's no access requirement. There's no talent requirement. There's a courage requirement. And it's smaller than you think because you just focus on today's move. That's it. Somewhere out there is your version of Louisa's email. That thing that you've been avoiding for months. That person that you know you should reach out to. That person who you know you've lost contact with that you want to reconnect with. Whatever. It'll take three minutes, right? You just need the support to get it done. And so 21 days from October 1st, I can be celebrating with you that you sent it along with 20 other things and we can be talking about your results as well. So enrollment is open. The link is fearless21.com. Cohort starts October 1st. Come find out what comes back. Clip that.